Best Places to Take a Dip on January 1, 2012
Dive into 2012 with a splash this year, literally! Since 1920, Vancouverites have been celebrating the New Year with "The Polar Bear Swim", a tradition that few have dared to try. The event typically takes place at 2:30pm on the first day of each new year. Dramatic...
Best Gifts You Should’ve Received This Christmas
The marketing team at CastleCS have created a top 5 list of gifts you should have received this Christmas (but probably didn't). We like to think of it as your wishlist starter kit for next year. Enjoy! 1. World Travels Map Commemorate all your trips with a beautiful...
Creating A Global Brand for Your Local Business
A global brand is defined as a "name, term, sign, symbol or design, or a combination [thereof] intended to identify the goods and services of one seller or group of sellers around the world”. (Source: American Marketing Association). A successful global brand will...
Integrated Marketing Strategy meets Social Responsibility: Making the Cause for Cause Marketing
These days, you need to engage in “Cause Marketing” so that your prospects and customers can clearly see that: • Your business is committed to specific causes and initiatives • Your business is proud of this fact and wants everyone to know • When people do business...
Unique Gifts Your Mom Will Love
Moms are notoriously difficult to shop for, but CastleCS has made it easier than ever with our guide to the unique gifts that mom will love this Christmas season, including: iConvert Instant Slide & Negative Scanner Family photos stuck in the past? Give mom the...
Best Hostess or Host Thank You Gifts
Make a memorable impression with these top 5 gifts that are sure to delight your hostess, brought to you by the expert marketing team at CastleCS. Olive Oil Olive oil is essential in any kitchen so for a gift that will keep on giving, purchase a bottle of authentic...
Best Turkey Dinners You Don’t Have to Cook
If you want to just enjoy the holiday season and avoid the hassle of preparing a gourmet Christmas dinner, the gourmands at CastleCS have just the thing for you: a ready-to-order turkey meal with all the trimmings. Order, Pick Up, Enjoy Stock Up in Vancouver offers a...
The Secret to Successful Business Videos is as Easy as ABCDE
In ancient days — which, by today’s hyper-fast standards, were about 3 years ago — business videos were known by a more traditional term: commercials. And that means they were expensive, risky (you never quite knew if you had target viewer attention, or even target...
Best High-Tech Gifts to Give this Christmas
The marketing experts at Castle CS are absolutely crazy about the latest in technology. Here are our top high-tech gifts that are perfect stocking stuffers: For the ski or snowboard enthusiast on your list, the must-have gadget of the year has got to be the world's...
Best Vancouver Restaurants to Impress Your Guests
If you’re looking to impress your guests this holiday season but want to avoid the hassle of cooking, here are six fantastic Vancouver restaurants personally recommended by the team of Vancouver marketing experts at CastleCS. For a romantic gem, Lupo Restaurant in...