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Featured Articles
Marketing Winners: Super Bowl Commercials that Changed the Marketing Game
Super Bowl Commercials that featured a new way of doing things gained - and kept - the attention of viewers for months on end, increasing brand awareness and potential sales. The marketing experts at CastleCS took a look at some of the most iconic Super Bowl...
Happy Chinese New Year from CastleCS
Happy Lunar New Year from the marketing experts at CastleCS! According to the Chinese Calendar, it's the start of the year 4709 but whether it's 4709 or 2012 for you, the Lunar New Year on February 23 marks the beginning of the Year of the Water Dragon,...
Vancouver Events in January: Dine Out Vancouver 2012
Whether you're a gourmand or just want to enjoy a taste of Vancouver's finest cuisine with friends, Dine Out Vancouver is the culinary celebration of the year. Ongoing from Jan. 20th to Feb 5th, Dine Out Vancouver offers you 17 days of deliciousness. If you're a...
Chinese New Year Parade Vancouver Jan 29/2012
Celebrate the Chinese New Year with friends and family at the Chinese New Year Parade in Vancouver on January 29th, 2012. Vancouver's Chinese New Year Parade is one of the year's most impressive parades, with over 3,000 performers, including more than 50 lion dancers,...
How Business Video Can Boost Your Site SEO
“Universal Search” on Google combines all query search results (web, images, videos, maps, etc.) into one page of content. Business Videos are generally at the top of each page which means they get a good share of attention and SEO love. With a business video...
Title Me This: Writing Headlines That Demand Attention
Writing headlines that grab a reader's attention and force them to spend some of their time reading your content is remarkably important in today's fast-paced world. Not only are attention-grabbing headlines important, they are valuable tools for connecting with...
What is Social Media Marketing and How Will it Help My Business?
What is social media marketing? Not only can social media marketing boost your SEO and webpage ranking, but social media marketing gives you the ability to deliver your site content to a whole new audience of potential customers. What is social media marketing for...
The Top 7 Integrated Marketing Trends of 2012 – Part 1
The Top 7 Integrated Marketing Trends of 2012 – Part 1 Here at CastleCS, we love looking out into the future and seeing what’s going to happen before anyone else – and then using those insights to help our clients get to the next level in their business. We have a...
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SEO Myths and Search Engine Algorithms
Search Engine Optimization (SEO) is essential to success in a world that does most of its business online. Read on to find out how you can get your company noticed by search engines like Google and Yahoo and learn the myths (and truths) about SEO and Search Engine...