THE BLOG

Representing your brand visually is the first step to consumer retention. Since a cover photo is often the first thing your visitors will see, it is crucial to focus on making it have a lasting impres...

July 2018 Google will flag your site if it is not secure. Are you ready? Do you even know if your website is secure? While it may sound complicated – understanding and securing your website is more im...

You don't need me to tell you about what SSL Certification is or why you need it. Let’s face it – as soon as we hear words like “encrypted connections” and “search ranking algorithms” (hang in there) ...

NewsJacking: The process of leveraging trending news to elevate your brand’s message.   Unless you’ve been living under a digital rock, you’ve probably heard of the term ‘NewsJacking’ by now &#82...

It’s that time of year again, and by that, we mean the time of year when Facebook start to roll out a few unexpected changes. We want to make you guys aware that these changes are directed towards use...

CHALK IT UP TO GOOD VISUALS Street Art: Embrace the concrete jungle, because urban marketing is quickly becoming a fun and popular way to advertise. Let’s be real here, we all get sick of being bombar...

Video Content Marketing was made for Snapchat. A good, polished video is great, but a raw, unedited story is the way to make a connection last. At the risk of admitting we’re all fan-girl / guys, let’...

AAAAAND IN THE BLUE CORNER Grab your popcorn, guys – because the virtual gauntlet has just been cast. Recently, Snapchat users may have noticed the app roll out its latest update… ‘Memories’, wh...

‘Video is more than something we can watch, leaning back in our chairs. It’s also increasingly something we can interact with – leaning forward, and engaged’. – Ann Handley (Chief Content ...

Is your small business struggling to create meaningful connections with potential clients through Facebook ads? Well, you’re not the only ones! Making small adjustments to the way you target and desig...