The ABCs of Signage
If you've recently decided it's time to use better signage for your business or you are re-evaluating what you already have, then take a look at these back to basics points. Sometimes it's good to take a step back and start from the beginning to see how to optimize...
How Do I Get Google To Find My Webpage?
With so much content on the internet you might sometimes wonder if Google will even find your website. If Google does find your site, where will it rank? Here's 10 ways to help you rank higher in Google searches. If search engine optimization (SEO) is something you'd...
What Social Media Mistakes Are You Making?
Social media marketing is no longer as simple as having a Facebook account. There are things your need to keep in mind to make sure that you are being engaging with your clients. CastleCS can help optimize your business' social media presence and build client...
How To Market To A Busy World
Everyone is as busy as ever these day, so how do you market to people who are always on the go? There are lots of ways to go about this, so take a look at this infographic for some tips on how to tackle this challenge. CastleCS, located in Vancouver, can help you...
What Makes A Killer Marketing Video?
Video marketing can be a effective way to reach your target market-it's dynamic, engaging, visually appealing, and not a saturated form of marketing. But like any type of marketing there is really good examples and really ineffective examples. There are marketing...
Why is branding important?
Branding is an important part of your business strategy no matter the size of your company. There are many aspects to branding and if you are only beginning to explore branding, it can be overwhelming. Entrepreneur magazine has an article that explains the basics of...
The Importance Of Social Media Marketing In The Business Industry
Running your own company is not easy especially if you have to deal with all the marketing campaigns too. Even large companies don't handle their own marketing that’s why they end up hiring an advertising company to take care of all their marketing campaigns. Since...
Signage Can Help Your Business In More Ways Than One
Signage used for business will never go out of style. Unlike the other ways of marketing a business that have died when internet marketing came into the picture, signage can help your business in so many ways than one. Whether you are working on establishing your...
What is Search Engine Optimization?
When you want to find some sort of website or information on the internet you most like will use a search engine. Based on several different factors, it will make recommendations as to the best possible match for your keywords. Some of the most popular search engines...
Top Apps To Increase Productivity
With the popularity of smart phones, apps are all the rage whether you’re using an Apple, iOS or an Android phone. These phones make use of apps to provide the users with different types of entertainment and utilities. With all the possible choices for apps, sometimes...