by Lauren Barker | Aug 17, 2016 | Blog
NewsJacking: The process of leveraging trending news to elevate your brand’s message. Unless you’ve been living under a digital rock, you’ve probably heard of the term ‘NewsJacking’ by now – and if you haven’t, let us lay it out for you. NewsJacking is...
by admin | Jun 20, 2013 | Blog
If you are in the business industry, whether you’re a regular employee or a CEO, it is a must that you understand the difference between marketing and advertising. These two terms are often interchangeable in the business industry even if there is a thin line of...
by CastleCS | Mar 16, 2012 | Blog
Saint Patrick’s Day is just around the corner and however you plan to celebrate it — at home, at a parade or at the pub — don’t forget to raise a toast to you and your business and celebrate your own successes. And if you’ve been wanting...
