The Art of NewsJacking

The Art of NewsJacking

NewsJacking: The process of leveraging trending news to elevate your brand’s message.   Unless you’ve been living under a digital rock, you’ve probably heard of the term ‘NewsJacking’ by now – and if you haven’t, let us lay it out for you. NewsJacking is...
Get the Luck of the Irish with Marketing from CastleCS

Get the Luck of the Irish with Marketing from CastleCS

Saint Patrick’s Day is just around the corner and however you plan to celebrate it — at home, at a parade or at the pub — don’t forget to raise a toast to you and your business and celebrate your own successes. And if you’ve been wanting...